On’s approach to footwear is rooted in a singular, relentless focus on performance engineering. The Swiss brand has built its identity on a foundation of proprietary technology and a design ethos that seamlessly bridges the gap between elite athletic gear and everyday wear. For Fall/Winter ‘25, the collection expands on this promise, delivering a range of highly specialized footwear and apparel designed for movement in all conditions.
This season’s lineup is defined by its innovative cushioning systems and weather-ready materials. Here are the key styles that anchor the collection.
On’s expertise shines on uneven terrain. The new Cloudhorizon is a perfect example, a versatile hiking sneaker built for moderate trails. It combines the brand’s signature CloudTec Phase® midsole with soft Helion™ superfoam for a smooth, rolling stride. Paired with a Missiongrip™ rubber outsole, it offers reliable traction in both wet and dry conditions. For more demanding adventures, the waterproof Cloudrock Low WP provides rugged stability and complete protection from the elements.
For those who log their miles on the pavement, this season is all about maximizing comfort and energy return. The Cloudsurfer Max takes cushioning to the next level, utilizing computer-optimized CloudTec Phase® technology for the smoothest possible ride. For race day, the Cloudboom Max is an ultralight marvel, featuring a double layer of Helion™ HF hyper foam and a glass fiber-infused Speedboard® for explosive forward propulsion and impact protection.
To complement the footwear, the collection includes a range of technical accessories for cold-weather training. The moisture-wicking Winter Run Balaclava and insulated Winter Run Gloves are engineered with lightweight, recycled materials to provide warmth without bulk, allowing you to perform at your best even when the temperature drops.
