Atelier de Production et de Création, commonly known as A.P.C. is a Paris based fashion label founded in 1987 by designer Jean Touitou. A.P.C. is known for a minimalist design and clean lines, the brand has been able stick to their original concept in times where trends rapidly come and go. From being distributed fairly exclusively at the start, A.P.C. has grown quickly and reached a wider audience through accessible ready-to-wear, a popular denim range and artist collaborations. With the headquarters being situated at Rue Madame in Paris, additional A.P.C. flagship stores can be found in Antwerp, London, Tokyo and Hong Kong.

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